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A decent bookie won’t just offer basic match winner football betting markets. With so many online betting sites to choose from, football bettors often see a wide range of promotions. We favour licensed sites with strong account security, clear terms, secure payments and accessible responsible gambling tools.

The best online football betting sites should tick 150+ markets on Premier League and UCL fixtures. Its Super 6 free-to-play game also gives football bettors another way to follow the weekend’s Premier League action. Ladbrokes rewards regular punters more than anyone on the list through LadBucks. BOYLE Sports also has a better reputation than most UK football betting sites for tolerating winning accounts, which we cover in more detail in our full BOYLE Sports review. BOYLE Sports is the perfect bookmaker for football bettors who love accas. It needs a £20 qualifying stake (joint highest on this list, with BetWright and Unibet) and the winnings carry a £200 cap, which is a big negative.

Virgin Bet’s FIVES gives you 5 randomly picked players across the week, 1 revealed per day, and pays non gamstop bookies cash for every goal they score in their listed match. Tote also supports full and partial cash out on selected sportsbook bets, giving users more control over their wagers before settlement. The Bet Builder covers popular markets such as match results, total goals and cards, allowing customers to combine multiple selections from the same fixture.

An enhanced price on a specific selection or market, available for a limited time. However, the stake is not returned with any winnings because only the net profit is paid out. A free bet credit is used to place a wager without using your own money. A bookmaker with 30 sports is only useful if it covers the leagues and markets you want.

LiveScore Bet combines football betting with live scores, match statistics and streaming through the wider LiveScore ecosystem. However, specialist football bookmakers may offer greater market depth and more extensive ongoing promotions. Tote is a reasonable choice for football bettors who prefer straightforward markets and occasionally bet on horse racing.

We’ve written several football betting guides to give you an insight into different leagues across the globe. Asian Handicap betting has become one of the most popular ways to bet on football in recent years. If you’re feeling even more ambitious, why not predict which player will score the first goal and what the final score will be? Do you think a tricky winger matches up well against those slow defenders? If you are betting on Chelsea in the above example, would you rather bet with a football betting site that has odds of 1.95 or 1.75? Every football betting site has different odds and different returns, and some are far better than others.

All bookmakers listed on this page are licensed and regulated by the UK Gambling Commission (UKGC). Always check the maximum stake allowed on a boosted price, as this is usually capped and limits how much you can actually benefit. These can offer value on popular football markets.

Singles, multiples and Bet Builders qualify, with the £25 reward credited after the qualifying bet settles. Insights works alongside it on popular fixtures, surfacing a relevant stat, such as a team’s recent scoring record, next to the matching market. Quickbet launched in 2025 under the same L&L Europe Ltd licence as PUB, and football sits comfortably among its 35+ sports, with 999+ fixtures listed at any given time.